Events and meetings are where amazing conversations happen. Unfortunately, these are often cut off early due to lack of Q&A time and a packed agenda. But the audience still wants to know the answers.
With the Q&A platforms, the good news is that once submitted, you can easily address any outstanding questions after the event and continue the discussions.
Whether you are an event organizer, speaker or internal communications professional, here are some of the most popular ways to get back to the audience questions post-event and provide the participants with valuable content even after they leave the room.
The most straightforward way is to answer all the remaining questions in a separate blog post. It kills two birds with one stone as you can cater to those who are curious to hear your expert opinion and at the same time generate valuable post-event content.
Simply arrange with the organizers to send you the list of unanswered questions, collate them in the article and share the written Q&A with your followers like Jayesh Kawli did.
Twitter is another great place to continue discussions from the event. Publishing your slide-deck, video of the lecture or replies to audience questions can give you additional visibility and help you engage with your followers after the event.
Besides, it’s an excellent opportunity to connect with other authorities in the field or easily direct people to the right resources.
Prof. Dr. Jan Mendling did a great job answering questions from his We Are Developers talk in Twitter threads, one question with the corresponding answer per tweet. Take a look to see whether this format would work for you.
— janmendling (@janmendling) May 16, 2018
At Pioneers Festival 2014, Steli Efti from Close.io was one of the speakers who received far more questions than he could answer during his Q&A. The organizers then sent him an email with the remaining Slido questions and asked if he could take some time to reply to them.
He recorded a video for the event attendees when he was stranded on a different continent and had some time on his hands. “Since I have pretty much nothing to do at this point but wait for my new passport to get done, I thought why not record a quick video and answer your awesome questions,” explains Steli in his video.
You know where we are going with this – you can do the same, especially if you prefer to talk to a camera instead of putting the answers down in writing. Check out Steli’s video to get inspired on how to do it.
Sometimes, the packed agenda does not allow for a Q&A slot after every speaker. To address this, the organizers of StartUp Grind set up a separate Q&A stage where the most popular speakers could answer audience questions in interactive 30-minute “Ask Me Anything” sessions.
This concept can be applied to internal meetings as well. If you need to address a specific issue or receive a lot of questions on a particular topic, turn it into a dedicated session, as the team at Marks & Spencer does.
“When we see a clearly recurring theme or a question that has been upvoted a lot of times, we take it and develop it into a whole session,” said M&S’s Senior Employee Communications Manager Adrian Lowther in our interview.
For us and many of our clients, Slack is the go-to place for internal communication and company announcements. Therefore, it only makes sense to publish the unanswered questions from all-hands meetings there.
At Slido, we usually do it within 2-3 days after the meeting. We send out the questions to the leaders who can best answer them, collate their responses and then share them with the whole company through a Slack channel.
It receives a great response from the team as people appreciate that we don’t just leave them sitting unattended in Slido. We’ve established a rule to answer every single question from our all-hands Q&A even if the time didn’t allow it during the session.
If you prefer one platform for answering the remaining questions, we have good news for you. In June, we introduced a new feature that allows you to reply to submitted questions directly in Slido – either before or after the event. You need to be logged in into Slido Admin to be able do that.
To share the answers with your participants, simply send a link to Slido so people can go through the speakers’ replies. Note that the character limit for admin replies is 1,000.
Do you have any other ideas for answering the remaining questions from your Q&A? Let us know in the comments – we’d like to hear about them.